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Movin Hungary

When AI Designs Wine — and Wins Big: Hungarian SomlAI Cuvée Makes History

Could artificial intelligence have a nose for fine wine? Hungary has just delivered a resounding “yes.” According to Agrárszektor, the SomlAI Cuvée 2021 from Kancellár Birtok has made history by winning the International White Wine Revelation Award at the prestigious Concours Mondial de Bruxelles 2025 — ranking as the highest-scoring white wine among thousands of international entries.
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Could artificial intelligence have a nose for fine wine?
Hungary has just delivered a resounding “yes.” According to Agrárszektor, the SomlAI Cuvée 2021 from Kancellár Birtok has made history by winning the International White Wine Revelation Award at the prestigious Concours Mondial de Bruxelles 2025 — ranking as the highest-scoring white wine among thousands of international entries.

A Groundbreaking Fusion of Tradition and Technology

What sets this wine apart is not only its outstanding quality, but its origin story. The blend was crafted with the assistance of artificial intelligence, marking a bold new approach in the world of fine wine. The winery also created a human-designed counterpart called Inverz to compare the results.

While the human version leaned on Somló’s signature Juhfark variety, the AI recommended a backbone of Furmint — and it seems the algorithm’s instincts were spot on.

Echoes from the Wine World

“This is a remarkable milestone in the history of Hungarian white wine,” said Róbert Szűcs, owner of Jammertal Wine Estate, which itself achieved global fame with a red wine in 2021. He also pointed to ongoing challenges in the wine market, from oversupply and price pressure to consumer uncertainty: unlike beer, wine can be a “mystery box” until opened.

Still, he believes that exceptional wines like the SomlAI Cuvée show how innovation and quality can shine through — especially as climate change begins to favour Central European regions over traditional southern strongholds.

The Somló Spirit Lives On

Boda-Horváth Krisztina, owner of Kancellár Birtok, runs the family winery on about 20 hectares in the Somló wine region, cultivating Juhfark, Furmint, Hárslevelű, and even red varieties like Kékfrankos and Cabernet. With plans to open a restaurant soon, the estate continues to grow, combining cutting-edge ideas with deep local roots.

Sommelier Antal Kovács notes that the winery’s success proves Hungarian wines can reach the world’s top tiers when heritage meets modern technology. Somló’s volcanic basalt soils and late harvest style give the wines their signature mineral backbone and dried-fruit character — now crowned on the international stage.

#HungarianWine #AI #Innovation #Somló #WineIndustry #ConcoursMondial #WineRevelation #Furmint #FutureOfWine #MOVINAgency

📌 Source: Agrárszektor – “Az AI tervezte a magyar bort, rögtön világelső lett” (10 Sept 2025)

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Movin Hungary
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