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Movin Hungary

Meet the Winemaker: Győző Dobosi – Dobosi Winery, Szentantalfa, Balaton Highlands

Meet Győző Dobosi, owner of Dobosi Winery in the Balaton Highlands. In this interview, he shares insights about organic viticulture, Olaszrizling, terroir, and the philosophy behind his award-winning wines.
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3 min
by Movin Hungary
Responsibility as the New Benchmark in Wine Communication
As consumer expectations evolve, responsible wine communication is emerging as a key driver of trust, credibility, and long-term growth. Explore how wineries, wine regions, and industry stakeholders can combine authenticity, transparency, and education to strengthen their brands and create meaningful consumer connections.
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5 min
by Movin Hungary
Meet the Winemaker: Norman Günzer - Crafting the Future of Villány
In this edition of MOVIN Agency's Meet the Winemaker series, Norman Günzer shares the story behind Günzer Family Estate, the unique Villány PDO classification system, and the exceptional Ördögárok Cuvée 2020, one of Villány's most celebrated vineyard wines.
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4 min
by Movin Hungary
Beyond Dry January: Why No- and Low-Alcohol Drinks Are Reshaping the Beverage Industry
The no- and low-alcohol movement has evolved far beyond Dry January. Driven by wellness, moderation, and changing consumer preferences, alcohol-free wines, botanical spirits, and zero-proof cocktails are becoming mainstream. As innovation accelerates, the category is emerging as one of the beverage industry's most important growth opportunities.
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3 min
by Movin Hungary
Summer Wine Trends 2026: Why CEE Wines and No-Alcohol Alternatives Are Shaping the Season
Summer 2026 is defined by two powerful wine industry trends: the growing demand for authentic Central & Eastern European wines and the rapid expansion of premium non-alcoholic alternatives. Consumers are increasingly seeking freshness, authenticity, sustainability, and mindful drinking options, creating new opportunities for producers, importers, and hospitality professionals worldwide.
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3 min
by Movin Hungary
Meet the Winemaker: Dániel Korózs – A New Generation Shaping Eger
Meet Dániel Korózs, a new-generation winemaker from Eger, crafting terroir-driven wines that reflect the region’s volcanic soils, tradition, and modern vision.
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3 min
by Movin Hungary
Why Sustainability Communication Matters More Than Ever in the Wine Industry
Sustainability communication in the wine industry is becoming a key driver of trust and differentiation. Discover how wineries can turn responsible practices into compelling stories that resonate with modern consumers and avoid greenwashing.
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