An interview with Brigitta Fischer, Commercial Manager of Cezar Winery

For the latest edition of the MOVIN Agency Meet the Winemaker series, we travel to Nagyrada, in the Zala Wine Region of western Hungary, to discover the story behind Cezar Winery.

Founded in 1996 by three Swedish businessmen, Cezar Winery has always had an international dimension. Yet its wines are firmly rooted in the landscape of Zala, where the winery today farms around 100 hectares of vineyards close to the Kis-Balaton region.

Zala remains one of Hungary's lesser-known wine regions internationally, but its combination of rolling hills, diverse soils and a relatively cool climate offers fascinating conditions for fresh, elegant wines. Cezar Winery has embraced this potential while bringing a distinctly international perspective to the cellar – most notably through its Chilean-born Chief Oenologist, Luis Fuentes.

With a renewed visual identity, new labels, growing export ambitions and recent recognition at VinAgora, Cezar Winery is entering an exciting new chapter.

We spoke with Brigitta Fischer, Commercial Manager of Cezar Winery, about the winery's unusual beginnings, the character of Zala, international winemaking experience, the new direction of the brand and the ambitions behind its wines.

MOVIN Agency: Cezar Winery has a rather unusual story in the Hungarian wine landscape. How did it all begin?

Brigitta Fischer: The story began in 1996, when three Swedish entrepreneurs saw an opportunity to establish a winery in Hungary. Their vision laid the foundations for what Cezar Winery has become today.

Over the years, the winery developed its vineyards and production facilities in Nagyrada, and the winery itself was officially opened in 2006. Since then, we have continued to develop both our vineyards and our winemaking facilities.

Today, we work with around 100 hectares of vineyards in a beautiful part of the Zala Wine Region, close to Kis-Balaton.

I think our history is an interesting combination of international vision and local roots. We have always looked beyond Hungary, but everything starts here, in our vineyards in Zala.

MOVIN Agency: Zala is still relatively unknown to many international wine consumers. What makes this region special?

Brigitta Fischer: Zala has a very particular character.

The landscape is made up of rolling hills and valleys, with vineyards growing on different slopes and soils. The combination of soil, climate and local traditions creates a terroir that is quite different from Hungary's more famous wine regions. 

The region's climate is another important part of its character. Thanks to its southwestern location and the moderating influence of nearby Lake Balaton and Kis-Balaton, Zala enjoys a relatively mild and balanced climate, with sub-Mediterranean influences compared with some of Hungary's cooler wine-growing areas. The warmer conditions and relatively long growing season can support good ripening, while the region's rainfall and temperature balance help the vines retain freshness and natural acidity.

This combination creates interesting conditions for producing wines that can develop ripe fruit character and texture while maintaining the freshness and elegance that are increasingly valued in modern wine styles.

I think Zala's relative lack of international recognition can actually be an advantage. There is still a sense of discovery. We have an opportunity to introduce consumers to a part of Hungary that they may not have encountered before.

MOVIN Agency: Cezar has also taken an interesting approach to grape varieties, including Pinot Noir, Syrah and Malbec. What is behind this philosophy?

Brigitta Fischer: We have always been interested in exploring what different varieties can express in Zala.

Alongside Hungarian varieties, our vineyards include a number of international grapes, including Cabernet Sauvignon, Merlot, Syrah, Pinot Noir, Malbec and Cabernet Franc.

Malbec is particularly interesting in this respect. Cezar was a pioneer in planting the variety in Hungary, and today it remains an important part of our identity.

For us, the idea is not to imitate wines from other countries. It is to understand how a variety behaves when it is planted here, under the conditions of Zala.

That is where the international and local perspectives meet.

MOVIN Agency: How does the international background of your winemaker, Luis Fuentes, influence the wines of Cezar Winery?

Brigitta Fischer: Luis's expertise and international experience are certainly very important to us. As a Chilean winemaker working in Zala, he brings a different perspective to our wines and helps us look at our local terroir from an international point of view. At the same time, the wines are very much the result of a broader team effort.

We have two young winemakers, Marcell Berta and István Hári, whose knowledge, enthusiasm and understanding of current wine trends bring a valuable new perspective alongside the experience we have built up over many years. I believe this combination of experience, international knowledge and fresh thinking is one of the strengths of our team.

Last year, Jonas Röjerman, a Swedish Master of Wine, visited us, and the experience gave all of us a lot to think about - on both the winemaking and commercial sides. Since then, we have placed an even greater emphasis on regular team tastings. We taste the wines together, share our observations, exchange ideas and experiment with different blends. We are constantly looking for ways to bring out the best in each wine, highlight its individual character and find its most harmonious balance.

What I value most is that everyone's opinion matters during these sessions. Different perspectives make the discussion richer and often lead us to ideas we might not have reached individually. At the same time, these occasions bring the team closer together.

For me, this is one of the most valuable aspects of where Cezar is today: we are learning together, shaping our wines together and celebrating the results as a team.

MOVIN Agency: That idea of expressing a sense of place seems particularly relevant to a region like Zala. How would you describe the style you are looking for?

Brigitta Fischer: We are looking for wines that are fresh, elegant and expressive, but also accessible.

We want the wines to have character without becoming overly complicated or technical.

For us, quality starts in the vineyard. Winemaking should then support what the grapes already have rather than hide it.

This is also why we are constantly experimenting and learning. Different varieties, different vineyard sites and different winemaking techniques can reveal different sides of Zala.

MOVIN Agency: Cezar Winery is currently going through a visual renewal, with new labels and a new brand identity. What is behind this change?

Brigitta Fischer: We felt that our visual identity needed to reflect the direction in which the winery is moving.

Cezar has a long history, but we are also looking towards the future. Our new labels and renewed identity are more contemporary and designed with international markets in mind.

It is not simply a change of packaging. It is part of a broader renewal of the brand.

We want our wines to stand out on the shelf, but the new visual identity is about much more than creating a modern look. Each label has been developed specifically with the wine inside the bottle in mind, reflecting its grape variety, character and style. The aim is to create a visual connection between the wine and its identity, so that the packaging gives consumers an insight into what they can expect from the bottle.

At the same time, the new labels communicate the direction of Cezar Winery as a whole: modern, international and confident, while remaining connected to our roots in Zala.

There is also a personal story behind the renewal of our Classic range. I have known and worked with the graphic designer for around seven years, so over time we have developed a very natural way of working together. We often understand each other almost without words, and we inspire each other throughout the creative process.

I believe this connection has played an important role in the new labels. Rather than applying one visual concept across the whole range, we wanted each wine to have a label that reflects its own grape variety, character and style. The personal understanding between us helped us translate these ideas into a visual language that feels authentic to each wine.

MOVIN Agency: Export is becoming increasingly important for Cezar Winery. What kind of international presence are you looking to build?

Brigitta Fischer: Export is definitely one of our priorities.

We want to work with partners who see the potential not only in Hungarian wine, but specifically in discovering regions that are not yet widely known internationally.

For us, long-term relationships are very important. We are not looking simply to place bottles in as many markets as possible. We want to find partners who understand our wines and can communicate the story behind them.

We believe that the combination of an established winery, a distinctive region and a fresh approach to branding gives us a strong foundation for international growth.

MOVIN Agency: You recently received a Gold Medal at VinAgora for the Cezar Pinot Noir Rosé 2025. What does this recognition mean to the team?

Brigitta Fischer: We were very happy with the result.

The Cezar Pinot Noir Rosé 2025 received a Gold Medal at VinAgora, which is an important recognition for us, given how competitive the rosé category is. We entered three wines in the competition, and all three received an award.

Since then, the results of the Winelovers Wine Awards 2026 have brought another reason to be proud: all five of our entries received medals. We are especially pleased with the Riselin Olaszrizling Battonage 2024, which won a Gold Medal and was ranked among the top ten wines in the international field in the Matured White Wines category. This is particularly meaningful to us because 2024 was the very first vintage of this wine.

The same wine also received a Great Gold Medal and a special award at a regional wine competition in Nagykanizsa, where all five of our entries received medals. While this is a smaller domestic competition, these results are valuable feedback for us and give us confidence that the direction we are taking with our wines is the right one.

The rosé wine is made from 100% Pinot Noir and has the freshness and crisp acidity that we value in our wines from Zala.

For the whole team, an award like this is a confirmation that the direction we are taking is the right one.

MOVIN Agency: You also received recognition for the Cezar Charmeé Chardonnay Battonage 2024. How does this wine represent a different side of Cezar?

Brigitta Fischer: The Charmeé Chardonnay shows a more complex and structured side of our winemaking, combining characteristics that can be associated with both the elegance and subtle complexity of Burgundy and the generous, expressive character often found in New World Chardonnay.

The battonage technique adds further texture, creaminess and depth to the wine, while we still want the freshness, balance and fruit character of the Chardonnay to remain clearly visible. The result is a wine that brings together richness and structure with the freshness and vibrancy we associate with our Zala vineyards.

It received a Commended recognition at VinAgora, which we are also very pleased with.

I think the two wines actually show quite well the diversity of Cezar: the Pinot Noir Rosé represents freshness and vibrancy, while the Chardonnay shows that we can also work with more complex and textured styles.

MOVIN Agency: What do you think is the biggest opportunity for Cezar Winery in the coming years?

Brigitta Fischer: I think the biggest opportunity is to introduce more people to Zala.

There is a lot of competition in the international wine market, and consumers already know many of the traditional wine regions. But there is also a growing curiosity about new origins and lesser-known wine regions.

We have a story that is different: a Hungarian winery in Zala, founded by Swedish entrepreneurs, working with both international and local perspectives, and guided by a Chilean winemaker.

That combination is quite unique.

Now our task is to communicate it clearly and make sure that the quality of the wines supports the story.

MOVIN Agency: If you had to describe the new chapter of Cezar Winery in three words, what would they be?

Brigitta Fischer: Identity, quality and international expansion

We have a strong foundation and a long history, but we are not looking backwards.

We are developing our vineyards, our wines, our visual identity and our international presence.

At the same time, we remain very much connected to the place where everything starts: Zala.

MOVIN Agency: Finally, what would you like someone to discover when they open a bottle of Cezar for the first time?

Brigitta Fischer: I would like them to discover something unexpected.

Perhaps they know Hungary through Tokaj, Villány or Eger, but Zala can offer a completely different perspective.

I hope that when someone opens a bottle of Cezar, they find freshness, elegance and character - and perhaps, after enjoying the wine, they become curious about where it comes from.

Because ultimately, that is what we want to achieve: not only to make good wines, but to make people curious about Zala and the stories that are still waiting to be discovered there.

MOVIN Agency: Brigitta, thank you for taking us behind the scenes of Cezar Winery and sharing the story of this exciting new chapter.

Brigitta Fischer: Thank you. We are very excited about the future and about introducing more international consumers to Cezar Winery and the Zala Wine Region.

Don’t forget to discover the wines of Cezar Winery.

#MeetTheWinemaker #MOVINAgency #CezarWinery #HungarianWine #ZalaWineRegion #Zala #HungarianWineRegion #WineExport #Terroir #PinotNoir #Chardonnay

Meet the Winemaker is MOVIN Agency’s interview series introducing the people, stories and philosophies behind the wineries we are proud to work with. In this edition, we travel to Sárospatak in the Tokaj wine region, where generations of family heritage meet a modern, environmentally conscious approach to winemaking.

The Harsányi Winery is located in a particularly fascinating part of Tokaj, close to the famous Megyer-hegy and its spectacular Tengerszem. The estate farms almost 20 hectares across several historic vineyards, including Királyhegy, Ciróka, Megyer and Kútpatka, with a strong focus on Furmint, Hárslevelű and Sárgamuskotály.

Today, we are speaking with Dániel Tárnoki, Sales Manager of Harsányi Winery, about the family behind the estate, the importance of terroir, organic viticulture, the story behind their wines and their growing presence on international markets.

MOVIN Agency: Let’s start with the story behind Harsányi Winery. What makes the estate special?

Dániel Tárnoki: Harsányi Winery is very much a family story. The owners, Gábor Harsányi and Ildikó Harsányiné Bodóczi, are deeply connected to the land and to the heritage of the area.

The heart of the estate is in Sárospatak, in a unique location surrounded by vineyards and hills. The family connection to the land goes back generations. In fact, the core of the Ciróka vineyard was purchased by Gábor Harsányi’s great-great-grandfather, Rick Jakab, in 1850. With the exception of the period of state collectivisation, the land has remained in the family for almost 170 years.

For us, this heritage is not only about the past. It also means responsibility for the future.

MOVIN Agency: Tokaj is famous around the world, but your vineyards are located around Sárospatak. What does this particular part of Tokaj bring to your wines?

Dániel Tárnoki: One of the most exciting things about our location is the diversity of the individual vineyard sites.

We work in several different vineyards, each with its own character. Királyhegy, Ciróka and Megyer are particularly important to our identity, and Kútpatka is another valuable part of the estate. The different orientations, elevations and soil structures allow us to show how differently Furmint and the other traditional Tokaj varieties can express themselves.

This is where the concept of terroir becomes really important. We believe that the vineyard should speak through the wine. Our role is to understand each site and work with it rather than trying to impose the same style everywhere.

MOVIN Agency: Could you tell us more about the individual vineyards?

Dániel Tárnoki: Absolutely. Királyhegy is one of Sárospatak’s oldest and most historically significant vineyards. It has a south-eastern exposure and a relatively cool character, with rhyolite tuff and clay in the soil. The wines tend to have vibrant acidity and pronounced minerality.

Ciróka is particularly important from a family perspective because of its long connection with the Harsányi family. Its rhyolite tuff soils are covered by a relatively thick, clay-rich topsoil, and its south-western exposure contributes to wines that can be playful, fruity and approachable.

Megyer has a very different personality. It is a steep, south-west-facing vineyard with highly varied soils, including clay and kaolin. The wines tend to be fuller-bodied, richer and creamier in texture.

For us, these differences are a treasure. They allow us to present several faces of Tokaj through our wines.

MOVIN Agency: Sustainability has become an increasingly important part of the wine industry. What does organic farming mean to Harsányi Winery?

Dániel Tárnoki: Organic farming is an important part of our philosophy. We believe that healthy soils and healthy vines are the foundation of authentic wines.

We work organically because we want to maintain the natural balance of our vineyards and allow the individual sites to express themselves as clearly as possible. Our aim is to work with nature rather than against it.

Several of our wines are made from organically farmed grapes, including our Királyhegy Furmint, Megyer Furmint and Ciróka Furmint.

Our commitment to sustainability has also been recognised through the GREEN BRANDS certification, which is an important confirmation that our approach is not simply a marketing message but part of a broader commitment to responsible operation.

MOVIN Agency: Furmint is at the heart of Tokaj, and at Harsányi Winery it plays a central role in expressing the character of your vineyards.

Dániel Tárnoki: Absolutely. Furmint is an incredibly versatile and expressive variety. It can produce fresh, vibrant dry wines, complex and age-worthy single-vineyard wines, sparkling wines and, of course, the great sweet wines for which Tokaj is famous.

What fascinates us most is how differently Furmint can behave depending on the vineyard. The same grape variety can show completely different characteristics in Királyhegy, Ciróka or Megyer.

This is why we consider Furmint an ideal vehicle for expressing terroir.

MOVIN Agency: Let’s talk about Tokaj Eye - one of the wines that represents the Harsányi Winery style.

Dániel Tárnoki: Tokaj Eye is our estate wine and represents another side of our approach.

It is a Furmint-based blend complemented by Hárslevelű and a small amount of Muscat. The aim is to create a harmonious and complex wine that reflects the identity of the estate while remaining accessible and enjoyable.

The name itself is also closely connected to our home and the extraordinary landscape surrounding the winery. The famous Megyer-hegyi Tengerszem is just a short distance from the estate, and the landscape has become an important part of our identity.

MOVIN Agency: You are also producing sparkling wines. How does Furmint perform in traditional-method sparkling wine?

Dániel Tárnoki: Furmint is naturally well suited to sparkling wine because of its fresh acidity and relatively neutral aromatic profile.

Our Brut is made from 100% Furmint and spends 24 months on the lees, while the Brut Nature is also 100% Furmint and is aged for 30 months on the fine lees. These wines allow us to explore a different expression of Tokaj and demonstrate that Furmint has much more potential than many consumers might initially expect.

MOVIN Agency: Harsányi Winery is already present in several international markets. Where can wine lovers find your wines outside Hungary?

Dániel Tárnoki: We are currently present in several export markets, including Austria, Belgium, the Netherlands, Luxembourg, Poland and Spain.

International markets are very important to us because we believe that the diversity of Tokaj deserves to be discovered by wine lovers around the world.

At the same time, every market is different. Exporting wine is not simply about shipping bottles abroad. It is about finding the right partners, understanding consumers and communicating the story behind the wines.

That is why working with international partners such as MOVIN Agency is so valuable to us.

MOVIN Agency: What do you think is the biggest opportunity for Tokaj in international markets today?

Dániel Tárnoki: We see a huge opportunity in communicating the diversity of Tokaj.

Many consumers know Tokaj primarily because of Tokaji Aszú, which is of course one of the world's great wine styles. But Tokaj is much more than sweet wine.

Dry Furmint, single-vineyard wines, Hárslevelű, Sárgamuskotály and sparkling wines can all contribute to a much broader understanding of the region.

The combination of unique volcanic terroir, native grape varieties, history and an increasingly sustainable approach gives Tokaj a very strong story for today's international wine consumer.

MOVIN Agency: Finally, if you could invite an international wine lover to visit Harsányi Winery, what would you tell them not to miss?

Dániel Tárnoki: I would say: come and experience the place rather than simply tasting the wines.

Visit the vineyards, walk through the dűlők, see the landscape around the Megyer-hegyi Tengerszem and taste the wines where they are made.

Our Dűlőbisztró, located at the winery, is also a special part of the experience. From there, visitors can enjoy the wines, local food and the spectacular panorama between the Megyer and Királyhegy vineyards.

For us, wine is always about a sense of place. We want people to understand not only what is in the glass, but also where it comes from and the people behind it.

Thank You, Dániel!

A big thank you to Dániel Tárnoki for joining us for this edition of Meet the Winemaker and for sharing the story, philosophy and passion behind Harsányi Winery. It was a pleasure to learn more about the family, the vineyards and their vision for the future of Tokaj.

We look forward to continuing the journey together and sharing the unique character of Harsányi wines with wine lovers around the world. 🍷

Don't forget to check out the products from Harsányi Winery.

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Three wines. Two countries. One new Nordic market.

For MOVIN Agency, one of the most exciting recent developments has been the successful entry of three wines from our portfolio into the Finnish HoReCa market.

Three wines from Romania and Hungary have recently been listed by Tampereen Viinitukku, an established Finnish private importer supplying restaurants and wine consumers across Finland with great success and expertise.

The selection includes:

Crama Oprisor Caloian Feteasca Neagră
A Romanian red made from one of the country’s most distinctive indigenous grape varieties.

Serpens Wine Serpens Tokaj Dry
A contemporary dry expression of Tokaj, one of Hungary’s most recognised wine regions.

Serpens Wine Serpens Tokaj Sweet
A sweet Tokaj offering a different expression of the region and adding further diversity to the selection.

For MOVIN, this is more than three new listings. It is a great example of what we aim to achieve for the producers we represent: connecting distinctive Central and Eastern European wines with the right international partners and markets.

A new Nordic opportunity for Hungarian and Romanian wines

The Finnish market is particularly interesting for producers looking to expand their international presence.

Retail sales of wines above 8% ABV are largely handled through Alko, Finland’s state-owned alcohol retail monopoly, while the HoReCa channel offers a separate route through licensed restaurants and private importers.

This creates opportunities for wines that are well matched to the needs of the on-premise market and supported by an importer with the right local network.

This is exactly where the partnership with Tampereen Viinitukku becomes relevant.

The company specialises in supplying restaurants and wine consumers and has a portfolio that combines wines from major producing countries with smaller and more distinctive origins. Wines are supplied directly to licensed on-premise customers from its own warehouse.

For MOVIN, finding this kind of partner is a key part of successful international market development.

Why distinctive wines can find their place

Romania and Hungary have an important advantage when it comes to international wine expansion: they offer wines with a strong sense of origin.

Indigenous varieties such as Feteasca Neagră and the diverse styles of Tokaj give producers stories and wine styles that are not easily replicated elsewhere.

At the same time, these wines can offer attractive price-quality propositions, making them relevant for restaurants and consumers looking for something beyond the most established international origins.

The three new Finnish listings are a great example of this potential.

Rather than simply entering another market with familiar international varieties, they bring regional identity, indigenous grapes and distinctive wine styles to the Finnish HoReCa scene.

The right importer makes the difference

Successful market entry is not simply about finding an importer.

It is about finding the right importer for the right wine.

The importer needs to understand the product, its story and its potential customer, while the producer needs to understand the market, its channels and the positioning required to make the wine relevant.

At MOVIN Agency, this connection is at the heart of what we do.

We work with international producers and importers to identify opportunities where there is a genuine fit - whether that means an established category, an emerging wine region, a strong price-quality proposition or a wine with a story that can stand out in the market.

Our latest Finnish listings are a great example of this approach in action.

Three wines. Two countries. One new Nordic market.

And for MOVIN, one more step towards bringing the distinctive wines of Central and Eastern Europe to wine lovers around the world.

Interested in exploring Nordic markets with your wine portfolio?

Get in touch with MOVIN Agency.

#MOVINAgency #Finland #NordicMarkets #HoReCa #WineExport #Tokaj #FeteascaNeagra #HungarianWine #RomanianWine #WineBusiness

The Villány wine region in southern Hungary has long been synonymous with powerful red wines, family traditions, and a deep connection to the land. Few wineries embody these values as authentically as Günzer Family Estate, where generations have dedicated themselves to producing wines that express the unique character of Villány.

As part of our Meet the Winemaker series, MOVIN Agency sat down with Norman Günzer to learn more about his family's winemaking journey, the distinctive Villány PDO classification system, and one of the estate's flagship wines, the remarkable Ördögárok Cuvée 2020.

MOVIN Agency: Norman, thank you for joining us. Could you start by telling us a little about your family and the history of the winery?

Norman Günzer: Thank you for having me. Family is at the heart of everything we do. The Günzer family has been involved in viticulture in Villány for generations, and wine has always been a part of our daily life. What started as a small family operation has grown into a respected estate, but our philosophy remains unchanged: we focus on quality, authenticity, and preserving the traditions of Villány while continuously improving our vineyards and winemaking practices.

Growing up among the vines naturally shaped my passion for wine. Today, I am proud to continue the work started by previous generations while bringing my own vision to the winery.

MOVIN Agency: Villány is often considered Hungary's premier red wine region. What makes it so special?

Norman Günzer: Villány has a unique combination of climate, soil, and tradition. We are fortunate to have one of the warmest wine-growing areas in Hungary, with a significant number of sunshine hours and a long growing season. These conditions allow red grape varieties to achieve excellent ripeness while maintaining balance and elegance.

Our vineyards are planted on limestone, loess, and clay-rich soils that contribute complexity and structure to the wines. The region's rolling hills and diverse exposures create numerous microclimates, allowing each vineyard site to express its own personality.For me, Villány is where power meets elegance. Our wines can be concentrated and age-worthy, yet they always retain freshness and a strong sense of place.

MOVIN Agency: The Villány PDO system plays an important role in protecting the region's identity. Could you explain its significance?

Norman Günzer: Absolutely. The Villány PDO (Protected Designation of Origin) is much more than a certification. It is the region's most important quality guarantee.

The system ensures that wines bearing the Villány name genuinely reflect the character, traditions, and terroir of the region. It is a closed quality framework that establishes strict production standards, vineyard regulations, and winemaking requirements.

Within the PDO system, wines are classified into three quality levels:

Villány PDO Classic

These wines focus on fruit purity, harmony, and accessibility. Yields are limited to maintain quality, while the wines showcase varietal character, silky tannins, and balanced structure. Oak influence is subtle and never dominates the wine.

Villány PDO Premium

This category represents more concentrated and complex wines. Lower vineyard yields result in greater intensity and depth, while oak maturation becomes a more noticeable element. These wines clearly express both the Villány terroir and the elegance that defines the region.

Villány PDO Super Premium

This is the highest level of the classification system and is reserved exclusively for Cabernet Franc, known locally as Villányi Franc. These wines represent the pinnacle of Villány winemaking, combining exceptional vineyard selection, very low yields, extensive ageing, and remarkable complexity. They are designed to capture the essence of Villány's unique terroir and demonstrate why Cabernet Franc has become the region's flagship variety.

MOVIN Agency: Speaking of flagship wines, the Ördögárok Cuvée has become one of the estate's most recognised wines. What makes it so special?

Norman Günzer: Ördögárok is truly a unique vineyard. The name translates roughly as "Devil's Ditch," and it is one of Villány's most prestigious sites.

The vineyard itself forms a natural amphitheatre of around 60 hectares, creating a distinctive microclimate that helps achieve outstanding grape ripeness year after year. The clay-rich loess soils contribute structure, depth, and beautifully mature tannins.

Our Ördögárok Cuvée 2020 is composed of 60% Merlot, 30% Cabernet Franc, and 10% Cabernet Sauvignon. What makes this wine particularly special is that every vintage comes from the same carefully selected vineyard parcels, allowing the site itself to remain the central focus.

We work with extremely low yields, around 0.5 kilograms per vine, which results in exceptional concentration and flavour intensity. The goal is not simply power but balance-capturing the richness of the fruit while preserving elegance and vineyard character.

MOVIN Agency: How would you describe the 2020 vintage?

Norman Günzer: The 2020 vintage gave us excellent fruit quality. The wine offers layers of black cherry, plum, blackberry, and subtle spice, supported by ripe tannins and a long, structured finish.

What I particularly appreciate is its harmony. It has the concentration expected from a top Villány red, but it also shows freshness and precision. It is enjoyable now, yet it has significant ageing potential.

MOVIN Agency: Looking ahead, what is your vision for the future of Günzer Family Estate?

Norman Günzer: Our vision is simple: to continue producing wines that authentically represent Villány while constantly raising quality standards.

We are investing in our vineyards, focusing on sustainable practices, and exploring ways to express individual vineyard sites even more clearly. At the same time, we remain committed to our family values. Wine is about people, heritage, and creating experiences that bring generations together.

MOVIN Agency: Finally, what would you like international wine lovers to know about Villány?

Norman Günzer: I would encourage them to discover Villány with an open mind. Many people know the great wine regions of France, Italy, or Spain, but Villány offers something genuinely distinctive.

Our wines combine Central European elegance with the richness of a warm-climate red wine region. They tell the story of our land, our families, and our traditions. Once people experience authentic Villány wines, they often become lifelong ambassadors of the region.

MOVIN Agency: Norman, thank you for sharing your story and giving us a deeper insight into the Günzer family, the Villány wine region, and your remarkable wines. We wish you continued success and look forward to following the next chapter of your journey.

Norman Günzer: Thank you very much. It was a pleasure to share our story. We are always happy to welcome wine lovers to Villány and hope that our wines continue to bring the spirit of our region to tables around the world.

Don’t forget to discover the wines of Günzer Winery.

#MeetTheWinemaker #MOVINAgency #Villany #HungarianWine #WineIndustry #CabernetFranc #VillanyiFranc #FamilyWinery #WineBusiness #CentralEuropeanWine

This time we travel to Szentantalfa, in the heart of the Balaton Highlands, where Dobosi Winery is led by owner and company director Győző Dobosi. Known for its commitment to organic viticulture, strong connection to terroir, and dedication to local grape varieties, the winery has earned growing recognition on the international stage.

We spoke with Győző Dobosi about philosophy, soils, wines, and the journey of the Dobosi estate.

MOVIN Agency: Dobosi Winery is deeply connected to the landscape of the Balaton Highlands. How would you describe the identity of this region?

Győző Dobosi: The Balaton Highlands, especially the Nivegy Valley around Szentantalfa, have a very special character. Our vineyards grow on diverse soils including limestone, marl, and clay, which gives our wines complexity and minerality.

The presence of Lake Balaton also influences the microclimate. The lake reflects sunlight and moderates temperatures, allowing the grapes to ripen slowly and maintain freshness. This balance helps us produce wines that are elegant, structured, and expressive of their origin.

MOVIN Agency: Your winery follows organic principles. What does organic winemaking mean for you?

Győző Dobosi: For us, organic farming is a natural continuation of traditional vineyard culture. We believe that great wines start with healthy soils and a balanced ecosystem.

Our bio-organic cultivation combines centuries-old traditions with modern innovation, all without the use of synthetic chemicals. This approach allows the vineyards to remain alive and expressive.

We try to guide the vines rather than control them. The goal is always to let nature speak through the wine.

MOVIN Agency: On your website you mention a beautiful philosophy about the journey of wine. Could you share that idea with our readers?

Győző Dobosi: We believe that wine follows two journeys.

The first journey begins with the grape in the vineyard and continues until the wine reaches the depths of the bottle. This is the journey of cultivation, harvest, and careful winemaking.

The second journey begins when the bottle is opened. This is when wine truly comes alive - in conversations, shared meals, and moments between people.

Our family tries to follow the wisdom of nature and a sense of balance on both of these journeys.

MOVIN Agency: Your wines have achieved remarkable international recognition in recent years. Could you highlight some of the recent awards?

Győző Dobosi: We are grateful that our wines are receiving attention internationally.

At the Berliner Wine Trophy 2026 Winter Edition,

In 2025, at the Decanter World Wine Awards,

At the Catad’Or World Wine Awards in Chile, both

We were also very proud that at Grow du Monde, the international Olaszrizling competition, our Bio Baricska Olaszrizling 2023 received Platinum.

These recognitions are important because they show that Hungarian varieties and terroirs can stand confidently on the international stage.

MOVIN Agency: Your winery also received recognition as the Best Producer of Organic Wine at the Berliner Wine Trophy. What did that moment mean for you?

Győző Dobosi: That was a very emotional moment for us. It was a confirmation that our long-term commitment to organic viticulture is worthwhile.

This recognition is not only about one wine - it acknowledges the entire philosophy of our winery: respect for nature, patience, and dedication to quality.

MOVIN Agency: Olaszrizling plays a major role in your portfolio. What makes this variety so exciting to work with?

Győző Dobosi: Olaszrizling is a grape that can truly translate terroir into the glass.

Different vineyards produce completely different expressions. A wine from Baricska vineyard may show strong minerality and structure, while wines from the Nivegy Valley can appear more elegant and aromatic.

For us, working with Olaszrizling is an opportunity to demonstrate the richness of our landscape.

MOVIN Agency: Your winery is also part of the NivegyBor initiative. What does this collaboration represent?

Győző Dobosi: NivegyBor is about showcasing the identity of the Nivegy Valley. It is a collaboration between local wineries that share the goal of highlighting the unique terroir and culture of our valley.

Through this initiative, we want to strengthen the reputation of the region and show that this small valley can produce exceptional wines with a clear sense of place.

MOVIN Agency: How do you see the future of Hungarian wines on the global stage?

Győző Dobosi: Hungary has extraordinary potential. Our country has unique grape varieties, diverse terroirs, and a long winemaking tradition.

The key is to remain authentic. Instead of copying international styles, we should focus on what makes us unique - varieties like Olaszrizling, Juhfark, Kéknyelű, and the special character of our wine regions.

If we stay true to this identity, Hungarian wines will continue gaining recognition worldwide.

MOVIN Agency: Finally, what do you hope wine lovers experience when they visit Dobosi Winery?

Győző Dobosi: Our wine estate offers more than just wines. We want visitors to experience the gastronomy, the landscape, and the community spirit of the Balaton Highlands.

Wine should reach not only the senses but also the heart. If someone leaves our winery feeling connected to the place, the people, and the story behind the wine, then we have achieved our goal.

Thank you, Győző, for sharing your story and philosophy with us. We look forward to following the continued journey of Dobosi Winery and the wines of the Balaton Highlands.

Don't forget to check out the products from Dobosi Winery.

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Eger wine region has long been one of Hungary’s most historic and distinctive wine regions. Known for its volcanic soils, dramatic hillside vineyards, and iconic blends, Eger has built its reputation on wines that combine elegance with structure. Today, a new generation of winemakers is redefining the region’s identity while staying true to its traditions.

One of the most promising voices of this generation is Dániel Korózs, owner and winemaker of Korózs Winery. Young, ambitious, and deeply connected to his vineyards, he is crafting terroir-driven wines that are gaining recognition both in Hungary and internationally.

In this edition of MOVIN Agency’s Meet the Winemaker series, we spoke with Dániel about the character of Eger, his philosophy of winemaking, and his ambitions for the future.

MOVIN Agency: Dániel, how did your journey into winemaking begin?

Dániel Korózs: Wine has always been part of my life, but the winery itself started as a small family project. In 2012, I decided to focus fully on developing our own estate and vineyards in Eger.

Since then, step by step, we have grown into a boutique winery producing wines exclusively from our own vineyards. Being a family-owned estate allows us to stay flexible and focused on quality rather than volume.

MOVIN Agency: Eger is known for its diverse terroir. How does this influence your wines?

Dániel Korózs: The terroir of Eger is extremely complex. Our vineyards are located on soils rich in volcanic tuff and limestone, which provide structure, minerality, and freshness to the wines.

Some of our vineyards are located on higher-altitude slopes, where the cooler microclimate helps preserve acidity and aromatic complexity. This diversity allows us to produce wines that truly reflect the character of the region.

For me, terroir is the foundation of everything we do in the vineyard and the winery.

MOVIN Agency: Two wines define the region internationally: Egri Csillag and Egri Bikavér. What do these wines represent for you?

Dániel Korózs: Both wines are essential for the identity of Eger.

Egri Bikavér is the historic flagship red blend of the region. When it is balanced and well crafted, it shows complexity, spice, freshness, and elegance. For us, Bikavér represents tradition and the heritage of Eger.

Its white counterpart, Egri Csillag, expresses the brighter side of the region. It is aromatic, vibrant, and very versatile with food, which makes it especially popular in restaurants.

Both wines allow us to showcase the diversity of Eger’s vineyards.

MOVIN Agency: In addition to regional blends, you also produce Syrah. Why this variety?

Dániel Korózs: Syrah adapts surprisingly well to the conditions in Eger. The climate allows the grape to develop spice and complexity while maintaining good acidity.

For me, Syrah is an exciting opportunity to show another dimension of the region. While Bikavér represents tradition, Syrah allows us to experiment with a more international style that still reflects the local terroir.

MOVIN Agency: Your wines are increasingly appearing on the wine lists of top Hungarian restaurants. What role does gastronomy play for your winery?

Dániel Korózs: Gastronomy is very important to us. Many Hungarian fine-dining restaurants now feature our wines, and that is a great confirmation of our style.

We focus on producing wines that work well with food – balanced, elegant, and expressive rather than heavy. This approach fits very naturally into restaurant wine programs.

At the same time, export is becoming increasingly important. We would like to bring the wines of Eger to more international markets in the coming years.

MOVIN Agency: What is your long-term vision for Korózs Winery?

Dániel Korózs: Our goal is to continue developing the winery while keeping it boutique and quality-focused.

We want to grow gradually, strengthen our presence in export markets, and continue refining wines that represent the terroir of Eger as authentically as possible.

For me, the most important thing is that every bottle reflects our vineyards and the character of the region.

Don't forget to check out the products from Korózs Winery.

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